Geely's new cowboy car is positioned as a small light off-road SUV. It adopts a square box design with a rather hard-core style. It is equipped with a 1.5T four-cylinder engine and is matched with a 7-speed wet dual-clutch gearbox. The WLTC comprehensive fuel consumption is as low as 6.3L/100km. The front face has a very tough shape, with a black decorative grille and split headlights. At the same time, the front bumper is added with a silver lower guard and high-gloss black decoration, creating the visual effect of a hardcore off-road SUV.

 In addition, two handles are added to both sides of the front engine hood of the new car to further enhance its off-road attributes.On the side of the car body, it adopts the popular two-color body and suspended roof design, and adopts the design of wide wheel eyebrows and black side skirts, which has a strong sense of strength. At the same time, the new car is equipped with pure black five-spoke wheels and off-road AT tires, with built-in red painted calipers, adding to the sporty feel. In addition, Geely Cowboy designed a "multifunctional school bag" on the D-pillar on the side of the vehicle to further enhance the vehicle's storage capacity and enhance its tool attributes as an off-road vehicle.The new car has also expanded into an oversized off-road equipment rack, equipped with a searchlight function. The cargo area of the roof rack has reached 1.3m², and the maximum load capacity can reach 50kg. The tail of Geely Cowboy is equipped with a "small school bag" shaped trunk bag. It adopts an upper opening design with a built-in mesh bag separation area, and a sealable leak hole at the bottom with a draining function.In terms of exterior color matching, four outdoor scene car colors will be available: snow white, jungle green, volcanic ash, and desert brown.

In terms of body size, the length, width and height of the Geely Cowboy are 4442/1860/1770mm respectively, and the wheelbase is 2640mm. In terms of interior, the overall style of the Geely Denim interior has both a sens。The car is equipped with an 8.8-inch LCD instrument screen, a 14.6-inch central control display, the Xingji Meizu Flyme Auto system and an 8-core CPU cockpit chip, which supports desktop customization and other functions. The seats are designed with leather and imitation suede fabrics.

Among them, the main and passenger seats are also embossed with the Born Free denim logo, maintaining the free and trendy denim atmosphere from the outside to the inside.At the same time, all vehicles are equipped with 6-way electric adjustment for the main driver as standard. All vehicles are equipped with automatic constant temperature air conditioning as standard, and are equipped with rear exhaust vents. There are a total of 42 storage spaces in the vehicle.

In terms of detailed design, the new car owner is equipped with stable handles above the passenger door panel and in front of the passenger, which can provide stable support for the passenger when off-road.

In terms of power, the new car is equipped with a 1.5T four-cylinder engine with a maximum power of 181 horsepower and a peak torque of 290 N·m. The transmission system is matched with a 7-speed wet dual-clutch gearbox, and the WLTC comprehensive fuel consumption is as low as 6.3L/100km. In terms of chassis, Geely Cowboy uses a combination of front MacPherson and rear multi-link four-wheel independent suspension.